Brain Dead was founded in 2014 by Kyle Ng and co-founder Ed Davis in Los Angeles. Since then, the two have transformed it into one of the most sought-after labels in the industry. The company was established to cater to those who embrace the spirit of California's underground subcultures, such as skateboarding, punks, and comic book lovers. The brand's bold and disruptive design is easily recognized by its various products, such as t-shirts, sweatshirts, and accessories. Brain Dead has also collaborated with various other brands, such as Converse, Vans, and Carhartt WIP.